Some projects start as an idea and take on a life of their own. Rising Rajasthan was exactly that. What began as a vision for an animated film soon evolved into a large-scale live-action production, pushing creativity, expertise, and endurance to new heights.
A Vision That Kept Growing
nitially, the plan was an animated film showcasing Rajasthan’s economic strength, cultural vibrancy, and future potential. But as we progressed, we realised animation alone wouldn’t be enough. Rajasthan’s story wasn’t just about data and visuals—it was about scale, ambition, and impact.
That’s when the pivot happened. The decision was made to go full-scale live-action, capturing Rajasthan’s transformation in the most real, immersive, and cinematic way possible.
A Showcase Like No Other
This wasn’t just another corporate film. It was the showpiece of a prestigious investors' summit, with the Hon’ble Prime Minister as Chief Guest, inaugurating the grand showcase. The stakes were high, and the film had to be:
Visually stunning, built for an ultra-wide 76m x 5m LED screen. Emotionally engaging, blending storytelling with powerful facts. Technically flawless, ensuring every frame delivered impact.
The Shoot: A Race Against Time & Terrain
An intense production sprint followed, capturing Rajasthan’s industries, infrastructure, and landscapes under extreme time constraints.
8 days of non-stop shooting—tight deadlines, no room for error. Two teams working in parallel, covering multiple locations. Tough terrains—from mines to deserts to industrial hubs. Specialised drone cinematography & high-speed cameras.
There were moments when it felt impossible—the logistics, terrain, and time crunch. But we powered through, knowing what was at stake.
Post-Production: Bringing It All Together
With just days to turn raw footage into a seamless, high-impact AV, we went all in:
VFX & animation enhancing real-world visuals.
Motion graphics tailored for the massive LED canvas.
High-end colour grading for breathtaking visuals.
A powerful soundtrack & immersive sound design.
The Big Moment: A Showcase to Remember
After weeks of effort, the film premiered at the Jaipur Convention Centre, with the Hon’ble Prime Minister inaugurating the showcase. When the screen lit up—when the visuals, music, and story came together—the response made it worth it.
The PM, Chief Minister, Union Ministers, and dignitaries appreciated the film, recognising it as a bold, compelling narrative of Rajasthan’s future.
More Than Just a Project
Looking back, Rising Rajasthan was more than just an AV. It was a test of endurance, adaptability, and storytelling. From an animated concept to a high-energy, on-ground production, it demanded everything we had.
A huge shoutout to our incredible team who made this possible. Here’s to the next challenge!
The Journey of Rising Rajasthan
